Ricky Gervais Launches Nationwide Search for Comedy Talent to Open at Wembley
- Comedy in Your Eye
- Apr 13
- 2 min read
Updated: Apr 15

Ricky Gervais, the renowned comedian and co-owner of Dutch Barn Vodka, has announced an exciting new initiative aimed at discovering the next big comedic talent in the UK. The competition, titled "The Spirit of Comedy," will culminate in a performance at the prestigious OVO Arena Wembley on 15 November 2025, where the winner will have the opportunity to open for Gervais himself.
Key Takeaways
Competition Name: The Spirit of Comedy
Prize: £5,000 cash and a performance slot at Wembley
Competition Duration: May 2025 to October 2025
Final Event: 1 October 2025 in London
Entry Requirements: Submit a short comedy clip online
Overview of The Spirit of Comedy
The Spirit of Comedy is a nationwide stand-up competition designed to unearth fresh comedic talent across the UK. The competition will feature multiple regional rounds, allowing aspiring comedians from various towns and cities to showcase their skills.
The first round will take place from May to July 2025, covering 20 locations, including major cities like Liverpool and Manchester. Following this, a second round will occur in August and September, narrowing down the contestants to five locations before the grand final in London.
Competition Structure
First Round: May to July 2025
Second Round: August & September 2025
Final Round: 1 October 2025 in London
Judging and Audience Participation
The competition will feature a unique judging format that combines audience voting with expert panels. This approach aims to ensure that the most deserving comedians progress through the rounds.
Highlights from the performances will be shared on the Dutch Barn YouTube channel, allowing fans to engage with the competition and support their favourite acts.
Ricky Gervais's Vision
In a statement about the competition, Gervais expressed his enthusiasm for finding new comedic talent, saying, "As well as trying to make Dutch Barn a billion-dollar global brand, we thought we might as well try to find Britain’s second greatest comic." This reflects his commitment not only to his brand but also to nurturing the next generation of comedians.
Chris Fraser, founder and chairman of Ellers Farm, echoed Gervais's sentiments, stating, "We’re building a brand that loves to have fun and want Dutch Barn to be at the heart of comedy for a long time to come." He also acknowledged the importance of finding new talent, noting, "We also know Ricky won’t live forever, so we thought we should start trying to find the next big thing."
How to Enter
Aspiring comedians interested in participating in The Spirit of Comedy can apply by submitting a short clip of their stand-up routine through the official Dutch Barn website. This initiative not only aims to discover new talent but also to create a vibrant community for comedy lovers across the UK.
With the promise of laughter and the chance to perform on a grand stage, The Spirit of Comedy is set to be a landmark event in the UK comedy scene, making it an exciting opportunity for both participants and audiences alike.

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Sources
Ricky Gervais Launches Hunt for “Britain’s Second Funniest Person”, Blackpool Gazette.
Ricky Gervais launches UK-wide stand-up competition, Brent & Kilburn Times.